Impact Report: Keeping donors engaged through impactful stories
My role involves creating and sharing compelling case studies, profiles and stories.
About me
I am an Alumni Engagement Manager with four years of experience in fundraising, stewardship and alumni communications and a passion for creating content which has a tangible impact.
I have a track record of identifying opportunities to highlight the broad experiences of our alumni community, while raising the profile of our institution and demonstrating the impact of our team's work.
I lead on all fundraising copy and donor communications within my own team, creating persuasive content for a range of audiences and purposes, including:
- alumni newsletters and news stories
- stewardship and fundraising letters
- content for direct mail campaigns
- social media posts
How I can help: Fundraising, Stewardship and Alumni Engagement
News stories and career profiles: Profiling the people behind the organisation
I highlight the experiences of our alumni community to raise the profile of our institution both internally and externally.
Case for Support: Demonstrating fundraising priorities through compelling content
I regularly create copy which helps highlight priority fundraising projects and demonstrate their impact.
Previous projects
Coronavirus Action Fund
In May 2020, I led on the promotion of the Coronavirus Action Fund.
Impact Report 2020-2021
I lead on collating and writing all stewardship content within my team.
Celebrating 21 Years of Graduate Entry Medicine
I recently led on a programme of content to mark 21 years of our Graduate Entry Medicine course.
Case for Support 2022
I create our Case for Support to outline priority projects and the share the impact of our fundraising.